I THINK YOU MEAN THE 4 "P" OF MARKETING! THESE 4 ARE: PRODUCT, PRICE, PLACE (DISTRIBUTION), PROMOTION. THESE WORDS ARE WHAT MAKES MARKETING. These four P's are the parameters that makes the marketing manager get in control, subject to the internal and external barriers of the marketing environment. The goal of this is to make decisions that center the four P's on the customers in the target market in order to create justifiable value and generate a positive responses back from the consumers.
Four A's of marketing relate to the valuation standards of these four P's as shown below:
Product ------ Appropriateness
Price --------- Affordability
Place ---------- Accessibility, and
Promotion ---- Accountability for the promises made
Four components of holistic marketing:Integrated marketingrelationship marketinginternal marketingperformance marketing
Marketing has four different branches within this larger blanket term. The four branches of marketing include Direct Marketing, Services Marketing, Sponsorship, and Multi-Level Marketing. These can also be further divided into sub-disciplines.
1) Marketing Analysis 2) Marketing Control 3) Marketing Implementation 4) Marketing Planning
Price is perhaps the most important of the four Ps (product, promotion, and place being the others) of marketing.
production concept marketing concept selling concept product concept
The marketing mix consists of the "Four P's," price, product, promotion, and place. The marketing function uses the Four P's to implement marketing action. To learn more about marketing in the real world, visit here: www.incitrio.com I would encourage you read the blog as well, it is very informative and fun!
Marketing has traditionally been defined by the "Four Pillars": Product, Price, Place and Promotion.
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SegmentsNichesLocal AreasIndividuals
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E. Jerome McCarthy
The classic four Ps classification of marketing mix variables (product, price, promotion, and place) emerged as a marketing principle.