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The biggest PRO of Franchising is familiarity. If you want to open a hamburger restaurant and you open John's Burgers, you've got to teach people John's has tasty burgers and crispy fries. If you open a Burger King, you get the advantage of the Burger King company telling the world you can get tasty burgers and crispy fries there. The biggest CON of franchising is that to make it work you have to do things their way. You have to sell Coke, not Pepsi. You can't sell Pizza even though you could sell a lot of it. You can't dress your counter help in blue shirts if corporate wants them dressed in red. And you can't change the recipes.

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Q: What are the pros and cons of working with a franchise agreement as opposed to opening a new business?
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What does the term franchise actually mean?

A franchise refers to a business model which is bought by someone who wants to use this idea rather than an original idea. For example buying a McDonald's franchise would allow you to set up a restaurant in this name and sell it's products as opposed to coming up with an original concept for a restaurant.


What is e-commerce digital market and goods?

E-commerce refers to the process of buying and selling online, as opposed to a traditional brick and mortar business. Digital goods are intangible software or digital media that are downloaded after purchase, rather than being a physical product that is shipped to your house.


How does Grassroots Markets help one run their small business?

Grassroots markets refer to areas of expansion or growth in an particular country that focuses on direct sales to customers (i.e. the grassroots) as opposed to third parties or wholesalers. For small businesses, this means a focus on direct-to-consumer marketing.


What is the difference between a consumer market and a business-to-business market?

Business Marketing is the practice of individuals, or organizations, including commercial businesses, governments and institutions, facilitating the sale of their products or services to other companies or organizations that in turn resell them, use them as components in products or services they offer, or use them to support their operations. Also known as industrial marketing, business marketing is also called business-to-business marketing, or B2B marketing, for short. (Note that while marketing to government entities shares some of the same dynamics of organizational marketing, B2G Marketing is meaningfully different.)Business marketing vs. consumer marketingAlthough on the surface the differences between business and consumer marketing may seem obvious, there are more subtle distinctions between the two with substantial ramifications. Dwyer and Tanner (2006) note that business marketing generally entails shorter and more direct channels of distribution.While consumer marketing is aimed at large demographic groups through mass media and retailers, the negotiation process between the buyer and seller is more personal in business marketing. According to Hutt and Speh (2001), most business marketers commit only a small part of their promotional budgets to advertising, and that is usually through direct mail efforts and trade journals. While that advertising is limited, it often helps the business marketer set up successful sales calls.Marketing to a business trying to make a profit (Business-to-Business marketing) as opposed to an individual for personal use (Business-to-Consumer, or B2C marketing) is similar in terms of the fundamental principals of marketing. In B2C, B2B and B2G marketing situations, the marketer must always:successfully match the product/service strengths with the needs of a definable target market;position and price to align the product/service with its market, often an intricate balance; andcommunicate and sell it in the fashion that demonstrates its value effectively to the target market.


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Related questions

Compared to starting a business from scratch why is starting franchise business less likely to fail?

As opposed to a traditional business started from scratch, a franchise offers a proven and tested business plan and management method that to some extent guarantees the success of the business. However, some franchises fail. This could be due to location, competition, or poor management.Most franchises, as opposed to a self-started business, offer these "perks":A proven successful systemBuilt-in brand awareness and corporate imageOngoing supportSpecialized trainingWhile there is no way of knowing for sure whether either a business started from scratch or a franchise will fail, there are several upsides to buying a franchise. Both options give you the opportunity to be your own boss, however a franchise comes with brand recognition, a built-in support system, and structured training. You don't have to go it alone when you become part of a proven business. In addition, many franchises offer the opportunity to expand your business by becoming a multi-unit franchisee. These are just a few of the reasons why starting a franchise business is a wise move.


What are the benefits of franchising?

There are endless benefits to owning a Franchise.You get the benefit of an established brand, a system and territory, and the Franchisor will often help with: finance, computer software, business methodology, and all the help & resources you need to run your Franchise successfully, although each Franchise is different.Franchising has become a common business form. Lately, there are many benefits attributed to this business model, which makes franchises highly appealing to entrepreneurs and business owners.Franchising offers a proven successful system, which takes away the pressure of failure. People who choose to buy a franchise, are also buying an already built brand, which decreases start-up costs. Most franchises offer ongoing support before, during, and after opening a franchise, which is a great advantage for those that don't consider themselves business-savvy. And, as opposed to a self-starter business franchises offer specialized training designed to help franchisees succeed.


What does the term franchise actually mean?

A franchise refers to a business model which is bought by someone who wants to use this idea rather than an original idea. For example buying a McDonald's franchise would allow you to set up a restaurant in this name and sell it's products as opposed to coming up with an original concept for a restaurant.


What groups supported and which opposed tariffs?

business men supported and families opposed.


What agreement was opposed by churchill?

Winston Churchill opposd the Munich Pact


What president opposed the passage of the North American Free Trade Agreement?

Bill Clinton


How do you use staunchly in a sentence?

Senator Smith staunchly opposed the Free Trade Agreement.


1 Explain in detail why you want to join a franchise as opposed to opening an independent business?

1 sourcing of capital is more difficult for start up 2 franchising offers a validatable model 3 if you have never owned a business do you have enough cash to outrun run mistakes, when you don't know you're making them 4 franchises provide financial and management information systems industry specific 5 start up costs are itemized, you know what the costs are going to be before your committed and the list can go on and on


Opposed passage of the North American Free Trade Agreement?

NAFTA was opposed by the Teamsters and other labor unions. They feared that trucks entering the US from Mexico were unsafe.


Who is Rene opposed to confederation?

40 years old business man hates expensive railway and is opposed to confederation.


What groups most likely opposed the goals of free silver movement?

business owners


Why were business leaders opposed to women right to vote?

hi mom