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What distribution selection strategies which a company will adopt for fast moving consumer goods?
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∙ 15y ago
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∙ 15y ago
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Which are the Factors affecting the selection of distribution channel?
selection of channel :the selection of distribution is affected by many of factors, which play significant role while choosing the channel for distribution. It may include the buying pattern of consumer, type of the product is perishable, or auto mobile, weight and bulk and it also depends on the company's resources.the main affecting factors are following..Organization objectives - If company objective is to have mass appeal and rapid market penetration.type of product - Perishable products should have a short distribution channel, FMCG goods should have a wide reaching, intensive distribution channel.nature and extent of market- Distribution to consumer market or industrial markets would be different channel structures.existing channel for comparable product- company may chose it's existing channel of distribution for relative product.buying habit of customers- Understanding consumer needs and criteria for buyingChannel Availability - Channels may not be availablethus these factors puts effect on the selection of channel .
How did Kellogg Company evolve a market driven distribution system?
The Kellogg Company has evolved its distribution system to allow retailers to obtain product directly from the company, through a wholesaler, or through a computer system which routes the order to distribution centers all over the country. The goal of the company is to maintain a level of harmony between itself and each of the distribution points.
What is an example of a conventional distribution channel?
Name a company that uses conventional distribution channels to sell their products
What are the promotional strategies adopted by amul company?
promotion of the amul dairy
What is the definition of the abbreviation of B2C?
B2C is the abbreviation for the phrase business to consumer. This refers to a company which sells their product directly to the consumer without a middle company or person involved. Amazon is an example of a B2C company.
What are 6 distribution strategies that you can apply for a company?
Answering "What are 6 distribution strategies that you can apply for a company?"
Which are the Factors affecting the selection of distribution channel?
selection of channel :the selection of distribution is affected by many of factors, which play significant role while choosing the channel for distribution. It may include the buying pattern of consumer, type of the product is perishable, or auto mobile, weight and bulk and it also depends on the company's resources.the main affecting factors are following..Organization objectives - If company objective is to have mass appeal and rapid market penetration.type of product - Perishable products should have a short distribution channel, FMCG goods should have a wide reaching, intensive distribution channel.nature and extent of market- Distribution to consumer market or industrial markets would be different channel structures.existing channel for comparable product- company may chose it's existing channel of distribution for relative product.buying habit of customers- Understanding consumer needs and criteria for buyingChannel Availability - Channels may not be availablethus these factors puts effect on the selection of channel .
What is a distribution?
it is when the consumer or company gives their goods to groceries to sell and make a profit
What are the Distribution strategies used by ford motors?
Ford Motor Company has embraced a distribution strategy that targets younger adults. They seek to build brand loyalty over the years.
What distribution system should a manufacturer of consumer goods use?
The type of distribution system would be largely related to the marketing strategy of the company. Looking at the company as a general manufacturer of consumer goods the most likely system would be one of "selective distribution." In selective distribution the company would target their products to specific outlets where their products would best fit. Other types of distribution would be "intensive distribution" where the company would try to sell their products to as many different outlets as possible and "exclusive distribution" whereby the company would look to a very limited number of outlets that would most likely specialize in a specific niche. "Selective distribution" falls in between these two types. APEX... :) Standardization
Where are Crutchfield headquarters located?
The main distribution headquarters for the Crutchfield Corporation consumer electronics company are in the Rio Hill Center in Charlottesville, Virginia.
When was Girl Distribution Company created?
Girl Distribution Company was created in 1993.
What is the selection process of maruti suzuki according to hrm?
Maruti Suzuki's selection process typically involves screening applicants' resumes, conducting interviews to assess competencies and fit, administering tests or assessments, and checking references. The company may also incorporate group discussions or simulations to evaluate candidates' skills and potential. Final selection decisions are based on a combination of qualifications, experience, and alignment with the company's values and culture.
What financial services do McKinsey and Company offer?
McKinsey and Company offer numerous financial services including consumer and small business checking; corporate of investment checking; Insurance; Marketing and Distribution; and Operations and Technology.
Critically analyze the product mix strategies of a beverage company?
"Critically analyze the product mix strategies of a beverage company?"
What are the different types of distribution channels?
A distribution channel is the method a company uses to get their products into the marketplace for consumer useThe two types of distribution channels are indirect and direct.The indirect channel is used by companies who do not sell their goods directly to consumers.Distributors, wholesalers and retailers are the indirect channels.A direct distribution channel is where a company sells their products direct to consumers. Selling agents and Internet sales are two types of direct distribution channels.
When was Omni Consumer Products - company - created?
Omni Consumer Products - company - was created in 2006.
