Marketing is about promoting products (goods or services).
Marketing research is about how potential a market is... how promising the buying power of the consumers is... and how tight the competition is.
Marketing can not be done without market research. Market research has to come first, from this research you should ask questions like: What will consumers pay for my product? What are my clients needs and wants? Who are my target market?
Who are my competitors? etc
Once you have answered these questions you can develop a tailored marketing plan which will meet your customers wants and needs whilst also targeting the correct market.
Essentially Marketing is the 4 P's Deveoping your PRODUCT/ brand... Understanding your USP. Having a PRICING strategy that suits and product, competition and client. PLACING your product in the correct location, shop, online, area... Where ever your customers want it! PROMOTION meeting your customers needs with valuable relevant advertising etc.
None of this can be done however until Market research is done!
Marketing is often studied in Business Administration and Communications.
MIS is the interpretation of information while marketing research is the gathering of information. MIS is used by managers for planning, leading and organising.
Marketing Research is broad whilst Market Research is narrow. Marketing Research is universal set whilst Market Research is the subset of the marketing research.
marketing research deals with external information while mkis deals with both external and internal information marketing research under taken occationally on project basis while mkis works continuously.
answering "What is the Difference between kotler's marketing definition and AMA marketing definition?"
Marketing and advertising sound similar, but they actually are not. Advertising is actually a part of the bigger game, Marketing. Marketing encompasses complete conceptualization of a brand right from research to designing to advertising to sale.
MIS is the interpretation of information while marketing research is the gathering of information. MIS is used by managers for planning, leading and organising.
Marketing Research is broad whilst Market Research is narrow. Marketing Research is universal set whilst Market Research is the subset of the marketing research.
marketing research deals with external information while mkis deals with both external and internal information marketing research under taken occationally on project basis while mkis works continuously.
answering "What is the Difference between kotler's marketing definition and AMA marketing definition?"
Marketing and advertising sound similar, but they actually are not. Advertising is actually a part of the bigger game, Marketing. Marketing encompasses complete conceptualization of a brand right from research to designing to advertising to sale.
The difference between direct marketing and indirect marketing.
deference between market and marketing
Market research is conducted to discover what people will buy. Marketing research is conducted to discover how best to sell it to them.
Advertising research focuses on research regarding just advertisting while marketing research is research regarding any of the "4 P's" of marketing: product, price, place, promotion (advertising).
Applied research focuses on solving practical problems through the application of existing knowledge and theories, while action research involves engaging stakeholders in identifying issues, taking action, and reflecting on the outcomes to drive change and improvement. Action research is more collaborative, participatory, and iterative compared to applied research.
tell me the difference between the word advertising and marketing.
Market research involves collecting and analyzing information about marketing programs, competitors and consumers. The objective of the market research is to build list, help in pricing decisions, to get customer satisfaction, market competition, and market competition. While marketing research is to gain a thorough understanding of potential customers.