they are the same
Market segment is a market that has been divided into a channel group already. Segmentation is the process of identifying those market traits and dividing that market into a segment.
Market segmentation requires market research and divides a market into various customer groups to create and/or offer products that will meet the customer's needs. Factors that are involved in market segmentation are identifying the segment by age, gender, income, geographical area and buying behavior.
How should the company segment the market?
segments are fairly large and normally attract several competitors, niches are smaller and may attract only one or a few competitors
Market research helps you "identify" your market. Segmentation lets you "segment" your identified market into more refined groups. In short market research is more broad and segmentation is more refined.
Market segment is a market that has been divided into a channel group already. Segmentation is the process of identifying those market traits and dividing that market into a segment.
nothing
Market segmentation requires market research and divides a market into various customer groups to create and/or offer products that will meet the customer's needs. Factors that are involved in market segmentation are identifying the segment by age, gender, income, geographical area and buying behavior.
How should the company segment the market?
segments are fairly large and normally attract several competitors, niches are smaller and may attract only one or a few competitors
In commodity market, the segment that you have trade for profit is the commodity segment.
Market research helps you "identify" your market. Segmentation lets you "segment" your identified market into more refined groups. In short market research is more broad and segmentation is more refined.
to divide the big market in to small company is known as segmentation. positioning is that which we do the mind of customer or to make the unique thing which attract the customer. to make the new product and focus the particular generation for sale is known as targeting of employess requirement. we will also design or implement the present market in such a way tht it will make benificial for upcoming generation.
transient market
The customer's evalution of the difference between all the benefits and all the costs of a market offering relative to those of competing offers.
It depends on which market segment the company intends to get listed on. There are three investment market Segments at the Nairobi Securities Exchange namely Main Investment Market Segment (MIMS); Alternative Investment Market Segment (AIMS); and Fixed Income Securities Market Segment (FISMS). Each segment has different requirements.
difference between primary and secondary market