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1. War aim-Discourage, prove futile, and ultimately stop North Vietnam from pursuing their conquest of South Vietnam by the use of over-whelming and superior firepower.

2. Strategy-Become so destructive to North Vietnam, and kill so many North Vietnamese & Viet Cong, that they will ultimately stop pursuing the war...realizing that it is futile and useless against the superior & over-whelming might of the US.

The tactic employed would be search & destroy; the measuring device would be the body count.

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Q: What were the war aims and strategy of the US?
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