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It is important to be specific with a search string in Google because Google's Algorithm is word specific when it grades results displayed in Search ENgine Results Pages.

EG. If I am searching for the calories in a slice of stuffed crust Pizza from Sbarros, i will get a more targeted result in the SERPS(Search Engine Results Pages) if I use the search "Sbarro's Stuffed Crust Pizza Calories" as opposed to "Sbarro's Stuffed Crust Pizza".

The reason is in the process of elimination. Google returns results based on eliminations so the more queries put forth the more results narrowed down to.

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Q: Why is it important to be specific when you specify a text string in a search?
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