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What else can I help you with?
Is comparative advertising legal?
yes
What is the difference between competitive advertising and comparative advertising?
It is better to illustrate the difference by example Both Tyelnol and Advil advertising their product for cure of headache is a competitive advertising but when Advil says that their product will not upset your stomach as Tyelnol will do, it is comparative advertising.
What has the author Hanne Niss written?
Hanne Niss has written: 'International advertising and the \\' -- subject(s): Comparative advertising, Advertising media planning, Advertising
How would you describe comparative advertising?
One drawback of comparative advertising is that customers have become more skeptical about claims made by a company about its competitors because accurate information has not always been provided,
What is the purpose of comparative advertising?
Comparative advertising is done in order to make one product appear better than another similar product by providing it is inferior. The comparison can be misleading some cases, especially to an uninformed viewer.
How can I find some advertising literature for a college project?
The library is the best place to go! Browse through magazines for examples. Review books and journals for literature to discuss the examples you picked.
What stage of the product life cycle is comparative advertising used?
maturity and decline stage
Examples of unethical advertising?
An example of unethical advertising is when the advertising contains lies. A lie or falsehood is the foundation of all unethical advertising.
What is an example of a group that has used comparative advertising?
This advertising technique is very common and is used by nearly every major industry, including airlines and automobile manufacturers.
What is an example of a form of advertising?
Advertising can take a number of forms, including advocacy, comparative, cooperative, direct mail, informational, institutional, outdoor, persuasive, product, reminder, point-of-purchase, and specialty advertising.
What does Advertising Media mean?
The various media used to contact the audience with advertising messages are known as advertising media. Businesses employ it as a means of contacting potential customers with advertising and marketing messaging. Choosing the right type of advertising is important because it affects how well your message is received by and influences the people you are trying to reach. The best medium depends on what you are looking to achieve with your campaign, target customers, budget, and product.
What are examples of comparative advertising?
Pepsi Challenge- Tried to differentiate PEPSI from CokeApple and PC- Apple pushes a hip, cool image of their product and a negative uncool image of PC.Progresso and Cambells- Progresso challenges consumer to "taste the difference".
