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What else can I help you with?
Is comparative advertising legal?
yes
What is the difference between competitive advertising and comparative advertising?
It is better to illustrate the difference by example Both Tyelnol and Advil advertising their product for cure of headache is a competitive advertising but when Advil says that their product will not upset your stomach as Tyelnol will do, it is comparative advertising.
What has the author Hanne Niss written?
Hanne Niss has written: 'International advertising and the \\' -- subject(s): Comparative advertising, Advertising media planning, Advertising
How would you describe institutional advertising?
Institutional advertising takes a broad approach to advertising, concentrating on the benefits, concept, idea, or philosophy of a particular industry.
How would you describe the continuity objective in advertising?
Continuity advertising is a strategy to keep current customers using a particular product.
How would you describe frequency in advertising?
Frequency refers to the average number of times that an average consumer is exposed to the advertising campaign.
How would you describe advertising reach?
Reach refers to the percentage of customers in the target market who are exposed to the advertising campaign for a given period.
How would you describe the switchback objective in advertising?
Companies subscribe to this advertising objective when they want to get back former users of their product brand.
How would you describe an advertising agency?
Advertising agencies are independent businesses that evolved to develop, prepare, and place advertising in advertising media for sellers seeking to find customers for their goods, services, and ideas (American Association of Advertising Agencies, 2000).
What is the purpose of comparative advertising?
Comparative advertising is done in order to make one product appear better than another similar product by providing it is inferior. The comparison can be misleading some cases, especially to an uninformed viewer.
How would you describe point-of-purchase advertising?
Point-of-purchase advertising uses displays or other promotional items near the product that is being sold.
How would you describe advocacy advertising?
Advocacy advertising is normally thought of as any advertisement, message, or public communication regarding economic, political, or social issues.
