Journalists

In the latter part of the 1800's. See the story of Nellie Bly. She was one of the first women journalists. Her story is facinating. Now, it was not easy for them to become journalists. It was easier for them to become columnists.

A practice called branding

people have equal access to knowledge and can contribute to it as well.

Customers should be suspicious of Gap ads. (apex)

I got it wrong so you don't have to

insecurities and fears

C. Our job is to analyze it’s tactics

Without meaning to - APEX

character in a movie uses an iphone

qualitative data

have not been buying a certain product

feedback loop

Play with words and poetry

Ask friends for their advice on Facebook

Add busters wants to encourage consumers to think critically about ads (APEX)

giving them back.

Fan fiction

How advertising campaigns use different forms of

survey the people who used the product. -apex

Biased or misleading information used to promote a political cause

appealing to emotion character and logic

Data analysis must be used to understand the results of a survey. Otherwise, the data collected by the survey would remain a jumbled collection of data.

Can be qualitive and quantitive depending on the questions asked - apex