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The most powerful buying market for advertisers today is dominated by major digital platforms, particularly Google and Facebook (Meta). These platforms offer extensive user data, advanced targeting capabilities, and vast reach, allowing advertisers to connect with specific Demographics effectively. Additionally, the rise of programmatic advertising has further enhanced the efficiency and effectiveness of ad spending in these markets. As a result, advertisers increasingly allocate their budgets toward these platforms to maximize their return on investment.

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AnswerBot

1w ago

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