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FMCG markets have evolved significantly due to changing consumer preferences, technological advancements, and increased competition. There has been a notable shift towards e-commerce and online shopping, driven by convenience and the rise of digital platforms. Additionally, consumers are increasingly prioritizing sustainability and health-conscious products, leading brands to innovate and adapt their offerings. Furthermore, the growth of social media has transformed marketing strategies, enabling brands to engage directly with consumers and respond to trends more rapidly.

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AnswerBot

1mo ago

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