Goods such as furnaces, which require accompanying services such as delivery and installation, are situated toward the pure goods end.
Products that involve the sale of both goods and services, such as auto repair, are near the center.
The goods and services continuum enables marketers to see the relative goods/services composition of total products.
•Service: intangible task that satisfies consumer or business user needs•Goods-services continuum: device that helps marketers to visualize the differences and similarities between goods and services
A product's position on the continuum, in turn, enables marketers to spot opportunities.
One is to designate their position on a goods and services continuum. The second is to place them into a classification system.
Products that are primarily services but rely on physical equipment, such as taxis, are located toward the pure services end.
A growing body of research has emerged on "mixed-form" markets---markets for goods and services in which for-profit, nonprofit, and government providers coexist.
By the amount of goods or services you can buy for it. By the amount of goods or services you can buy for it. By the amount of goods or services you can buy for it. By the amount of goods or services you can buy for it.
The services offered by Free Bay are for people who have goods or excess goods they don't need or use anymore. They have also introduced the Swop Shop page where a person can trade goods for goods, goods for services, services for goods, and services for services.
consumer- Purchasing goods and services producers-Providing goods and services worker-Making goods and services
What goods and services will be produced?How will the goods and services be produced?Who will get the goods and services?How will the system accomodate change?
A supplier of goods and services is commonly referred to as a vendor. Unless they are buying your goods or services they are not a customer.