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Mass Communication refers to medium those appeals to a mass audience by using widely circulating media such as newspapers, magazines, television, and radio to inform, entertain and persuade the large widely dispersed and heterogeneous public. Mass communication is mediated form of communication. This differentiates mass communication from all other forms of communication.

According to M. Janowitz in 'The Study of Mass Communication' in International Encyclopedia of Social Sciences, "Mass communication comprises the institutions and techniques by which specialized groups employ technological devices (Radio, TV, Press, films) to disseminate symbolic content to large heterogeneous and widely dispersed audiences."

According to Charles R Wright, mass communication is a special kind of communication involving distinctive operating conditions, primary among which are nature of the audience, of the communication experience, and of the communicator. Mass communication is directed toward a relatively large, heterogeneous and anonymous audience. Mass communications is characterized as public, rapid and transient. And mass communication is organized communication.

One of the finest definitions of mass communication has been given by Denis McQuail in his book Towards Sociology of Mass communication. According to McQuail, "the term mass media indicates the entire systems within which messages are produced, selected, transmitted, received and responded to".

By Mohammed Abdullahi Barde: email. blamson2007@Yahoo.com

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What is the definition of communication by ten different scholars?

Communication has been defined in various ways by different scholars. For instance, Claude Shannon describes it as the process of transmitting information through a channel. Wilbur Schramm emphasizes the exchange of meaning between individuals. Harold D. Lasswell views it as "who says what in which channel to whom with what effect." David Berlo focuses on the sender, message, channel, and receiver. Karl Weick defines it as the process of organizing information through shared understanding. Meanwhile, Marshall McLuhan famously states, "the medium is the message," highlighting the importance of the medium in communication. Other scholars, like Edward T. Hall, stress the role of context and culture in communication. R. Wayne Pace sees it as a process of sharing and creating meaning. Lastly, Paul Watzlawick discusses it as a fundamental aspect of human interaction that cannot be avoided. Each definition highlights different dimensions of the complex nature of communication.


What are the types of communication 10 years ago?

Ten years ago, communication primarily relied on various forms of digital and traditional media. Key types included face-to-face interactions, telephone calls, emails, and text messaging, along with social media platforms like Facebook and Twitter. Instant messaging apps like WhatsApp and Skype also gained popularity for real-time communication. Additionally, traditional methods such as postal mail and landline calls remained in use, especially for formal or long-distance communication.


Give ten examples of irony?

It's ironic that most sentences beginning "It's ironic that ..." are not ironic. Like that one.I'll think of another nine later, whne I am feeling less cynical.


What are the 10 forms of communication?

There are a many different ways that human beings communicate with one and other. Ten of the most used ways are: Cell Phones, Computers, Signs, Pagers, Notes, Speaking, Sign Language, Non-verbal signals, biological signals (Pheromones), and Mathematics.


Great communicator are born or made?

It's correct that some people born with great communication skills. The prophets of God and some great people are the best examples of this statement. But habitually the people have to become the great communicator. They have to seek knowledge and communication abilities to become attractive and good communicator. A person who is not a confident speaker or communicator can become great communicator after practicing and learning the communication proficiency. Abraham Lincoln belonged to a very poor family and didn't know reading and writing but after the age of ten, he started study and become a greatest and confident communicator. His communication ability has enabled him to become the president of America. So we can say that some people born great communicator but the majority have to become great communicator. Answered by Muzamil muzamil_2004@hotmail.com

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Give ten definition of communication?

Mass Communication refers to medium those appeals to a mass audience by using widely circulating media such as newspapers, magazines, television, and radio to inform, entertain and persuade the large widely dispersed and heterogeneous public. Mass communication is mediated form of communication. This differentiates mass communication from all other forms of communication.According to M. Janowitz in 'The Study of Mass Communication' in International Encyclopedia of Social Sciences, "Mass communication comprises the institutions and techniques by which specialized groups employ technological devices (Radio, TV, Press, films) to disseminate symbolic content to large heterogeneous and widely dispersed audiences."According to Charles R Wright, mass communication is a special kind of communication involving distinctive operating conditions, primary among which are nature of the audience, of the communication experience, and of the communicator. Mass communication is directed toward a relatively large, heterogeneous and anonymous audience. Mass communications is characterized as public, rapid and transient. And mass communication is organized communication.One of the finest definitions of mass communication has been given by Denis McQuail in his book Towards Sociology of Mass communication. According to McQuail, "the term mass media indicates the entire systems within which messages are produced, selected, transmitted, received and responded to".By Mohammed Abdullahi Barde: email. blamson2007@Yahoo.com


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