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describe the types of distribution channels that can be use in the marketing of a product or service
A channel of distribution for agriculture is how the product goes from the grower or producer to the buyer. Possible channels of distribution include ginning facilities, millers, retailers, wholesalers, animal producers, governments, and traders.
Marketing Channels reduce the number of transactions because it makes the distribution simpler by reducing the number of transactions required to get a product from the manufacturer to the consumer.
# population x % awareness after one year x % who will actually try product x% availability from distribution channels = potential units
selection of channel :the selection of distribution is affected by many of factors, which play significant role while choosing the channel for distribution. It may include the buying pattern of consumer, type of the product is perishable, or auto mobile, weight and bulk and it also depends on the company's resources.the main affecting factors are following..Organization objectives - If company objective is to have mass appeal and rapid market penetration.type of product - Perishable products should have a short distribution channel, FMCG goods should have a wide reaching, intensive distribution channel.nature and extent of market- Distribution to consumer market or industrial markets would be different channel structures.existing channel for comparable product- company may chose it's existing channel of distribution for relative product.buying habit of customers- Understanding consumer needs and criteria for buyingChannel Availability - Channels may not be availablethus these factors puts effect on the selection of channel .
Milk products have specific distribution channels. From the production area, they are sent to depots which the company runs around the country. Then each depot supplies the product to its distributors.
Channels of distribution means the units a product goes through, from a manufacturer to a customer. Usually through every channel or unit the product goes through, the cost of the product is raised by the organization as profit to itself. By zero channels of distribution this means the product goes from the producer- customer directly By 1 channels of distribution means the product goes from maybe the producer-retailer- customer By 2 channels of distribution the product goes from producer- agent- retailer- customer By 3 channels of distribution the product goes from producer- agent- wholesaler- retailer- customer
describe the types of distribution channels that can be use in the marketing of a product or service
A channel of distribution for agriculture is how the product goes from the grower or producer to the buyer. Possible channels of distribution include ginning facilities, millers, retailers, wholesalers, animal producers, governments, and traders.
In marketing the channels of distribution have many intermediary is called indirect distribution where the firm supplies to the consumer customer not directly but via multiple channels system through a third party eliminating all responsibilities of the product and services...
Two types of distribution channels exist: indirect and direct.Indirect ChannelThe indirect channel is used by companies who do not sell their goods directly to consumers. Suppliers and manufacturers typically use indirect channels because they exist early in the supply chain. Depending on the industry and product, direct distribution channels have become more prevalent because of the Internet.Direct ChannelA direct distribution channel is where a company sells its products direct to consumers. While direct channels were not popular many years ago, the Internet has greatly increased the use of direct channels. Additionally, companies needing to cut costs may use direct channels to avoid middlemen markups on their products.
Controlled test market allow you to assess an item's sales potential in a real world environment with real consumers. You can test the product through the company's normal distribution channels.
Marketing Channels reduce the number of transactions because it makes the distribution simpler by reducing the number of transactions required to get a product from the manufacturer to the consumer.
# population x % awareness after one year x % who will actually try product x% availability from distribution channels = potential units
The purpose of distribution channels is to increase sales for product in demand. This will enable the consumer to purchase items directly from the manufacturer often at a better deal. The longer the channel the less profit the manufacturer makes, thus reflecting profits.
Anime is subtitled by whatever company has licensed the product for distribution .
There isn't a single, unitary company which does this. The customer purchasing their product typically contracts the companies, who will haul the product to the customer's distribution centers.