What are specific characteristics of the different forms of mass media?

Characteristics of Mass Media

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  • If I understand the question correctly, newspaper or print media is for the person who can read leisurely and at will. TV is for people who are structured and organized and who follow a schedule (i.e. TV Guide). Radio is for people who want to be informed or entertained, but are too busy with their hands to read, like driving or working. Radio is also easy on the eyes like when laying in bed at night....Next!

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