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The important identity of a responsible media is playing an unbiased role in reporting a matter without giving unnecessary hype to attract the attention of the gullible public with the object of making money and money only.After reporting properly the media can educate the public to form their own opinion in the matters of public interest.The media can highlight the short-comings of the official machinery in its functioning,bringing out the sufferings of the public in general.

As political parties start media for themselves and utilise it for their own selfish ends, the role of the media is very much narrowed.During elections ,in democracy the media is an effective tool for getting the publi The idea that media should serve the society, particularly in the third world, in solving the problems people are facing has already gained momentum. Journalists, politicians and even the general public are talking about the necessity of harnessing the media .Around election time, the media is extre c opinion in its favour

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Q: What is the role of media in politics in India?
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