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What is the scope of a production and industrial engineer who is pursuing MBA in marketing?

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2009-05-26 19:03:44

The following was written by Wharton College Pennsylvania. This

should help. Why an MBA The MBA is not an end in itself, but

a means to an end. It is a degree designed to give you the ability

to develop your career to its fullest potential, at an accelerated

pace. What will you get out of an MBA? Aside from a powerful life

experience, the MBA degree should supply three main value

propositions: Skills, Networks, and Brand. Skills These

include the "hard skills" of economics, finance, marketing,

operations, management, and accounting, as well as the "soft skills

" of leadership, teamwork, ethics, and communication that are so

critical for effective management. MBA students acquire these

skills inside and outside the classroom. Since MBA programs attract

people from very diverse industries and cultures, a program should

be able to leverage these differences and translate them into

learning opportunities. Networks An MBA degree program

offers access to a network of MBA students, alumni, faculty, and

business and community leaders. This network can be very useful

when beginning a job search, developing a career path, building

business relationships in your current career, or pursuing

expertise outside your current field. For example, entrepreneurs

need access to capital, business partners, vendors, and clients.

Arts-related businesses need access to funding and strategic

management in order to position themselves to be relevant in the

marketplace. Global businesses need access to local business

cultures as they expand their enterprises to new territories.

Brand The MBA degree is a recognized brand that signifies

management and leadership training. The particular school and type

of MBA program you attend also have brand associations that can

help open doors based on the school's reputation. The strength of a

school's brand is based on the program's history, its ability to

provide students with technical skills and opportunities for

personal growth, and the reach of its alumni and industry network.

A powerful brand can give you the flexibility to make changes

throughout your career.


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