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Why are customers buying motives sometimes difficult to determine?
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∙ 10y ago
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Factors to determine Advertisability of Product?
1.primary demand 2.buying motives 3.hidden qualities 4.differential advantages 5.money
The three psychographic dimensions most commonly used in market segmentation are?
"Marketers sometimes uses psychographic variables, such as personality characteristics, motives, and lifestyles, to segment markets." -Pride & Ferrell: Foundations of Marketing 5th Ed., Pg. 129
How Buying habits and motives as they affect consumer buying decision?
women always shop for clothes no matter how broke they are. this is unchangeble
How do advertisements appeal to human motives?
You need or want something, and advertsing tries to convince you that you should either buy that product or commodity from the company who is advertising, that you need their services in some way, or that you should generally remember them for the next time you really do need them.
What is augmented marketing?
Product conceptConsumers have different motives for makingpurchasing decisionsProducts can be described as having threelevelsLevel 1: Core productŸCustomers are provided withcertain benefits (need satisfying solution/s) when theypurchase and consume aproduct or serviceŸExample: digital camera - easyto use; takes clear picturesLevel 2: Actual productŸA product/service consists ofseveral elements - brand, features/attributes, qualityŸExample: the all-new Sony®α (alpha) Digital SLR-A100Kdigital camera with a list ofattractive featuresLevel 3: Augmented productŸAdditional support/added valueobtained through using theproduct/service - enhancesproduct's attractiveness andcompetitive advantageŸExample: two year guarantee,free case, online tutorials
Why are unconscious motives much more difficult to ferret out?
Unconscious motives are more difficult to discover because they often give few, if any outward signs. They may be masked by conscious behaviors.
Is it true that the motives of those who make laws do not always determine whether the laws are good or bad?
True.
What makes studying people scientifically difficult?
It is difficult because all people are different. They have different backgrounds and motives and even one person can change over time.
What is the classification of motives by hilgard?
Hilgard categorized motives into survival motives, social motives, and ego-integrated motives.
What are alterior motives?
Ulterior motives are hidden or undisclosed reasons for someone's actions or behavior that are different from the reasons they claim. These motives are typically self-serving and may not align with the overt intentions being expressed.
What is the professional title for a psychologist who studies how unconscious motives and conflicts determine human behavior?
Well, scientifically speaking, that would have to be an Unconciousologist.Source:Who_studies_how_unconscious_motives_and_conflicts_determine_human_behavior
Why did people move out of Nebraska?
People's motives are often inscrutable. Sometimes, the grass just seems greener on the other side of the fence.
What is physiological motives?
Physiological motives include- Hunger Aggression Sex Social motives
What are types of motives?
The motives which areunlearned but notphysiologically based are called The motives which areunlearned but notphysiologically based are called The motives which areunlearned but notphysiologically based are called
Factors to determine Advertisability of Product?
1.primary demand 2.buying motives 3.hidden qualities 4.differential advantages 5.money
Why are unconscious motives much difficult to ferret out?
Unconscious motives are difficult to ferret out because they are hidden from conscious awareness. They operate beneath the surface of our conscious thinking, influencing our behavior without us being aware of them. Uncovering them often requires introspection, therapy, or self-reflection to bring them to light.
What type of person kills another person?
A bad person - but that depends upon your motives and situation. Soldiers sometimes have to kill people in the service of their country, which does not necessarily make them bad people, but then again, sometimes it does, if they live in a bad country. Sometimes people kill purely in self defense, which is a good motive. Other people kill for selfish motives, which is very bad, and still other people are insane, which is also bad.
