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There are wide range of free & paid SEO tools, you may get an competitive advantage of use them. The following SEO tools designed for 2 purposes as for On Page & OFF Page Optimization. I have shared some important tools as that used for ON Page Optimzation: Google Adwords Keyword Planner(Free), Google Webmaster(Free), Creating Campaigns in Adwords(Paid) While some of the OFF Page Optimization as- Copyscape(Free), WooRank, SEMRush, BackLink Watch & so on.

Ahrefs is also a popular SEO tool but it is paid and a little bit expensive as well. More you can check about SEO at Ficode Technologies Official website.

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