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1. To wear down the American people's will to fight on (using television to deliver the message).

2. To produce as many American casualties as possible, to further the efforts of number 1.

3. With the combination of 1 & 2 above, America would see that fighting in Vietnam was useless and a waste of lives (and equipment); and quit the war.

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Q: What were the strategic objectives of North Vietnamese Army and Viet Cong during the Vietnam War?
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