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Internet Research
Before computers, research was done in libraries, using card catalogs and the Dewey decimal system. Now the Internet lets us have a world of information at our fingertips. Ask questions here about how to research on the Internet and how to cite websites correctly.
580 Questions
What is the importance of research design to a researcher?
1. it answers the questions being investigated,
2. extraneous factors are controlled, and
3. the degree of generalization that can be made is valid.
The company Sky X is a European based unmanned aircraft reseach outfit. The first of there products in the 1 tonne mass category has flown and appears to be designed more for Military compbat roles that any civil or civial uses.
Where can I find pinecone survey banner?
PineCone online research portal that allows you to complete surveys at your convenience. Membership is FREE and PineCone Research does not hire panelists directly through its site.
Pinecone Banner or SignUp LinkJoin Pinecone Research survey panel via our Pinecone Banner or SignUp Link and read our Pinecone Research Review!
The Internet is a global system of interconnected computer networks that use the standard Internet protocol suite (TCP/IP) to serve billions of users worldwide. It is a network of networks comprising millions of private, public, academic, business, and government networks, of local to global scope, that are linked by a broad array of electronic, wireless and optical networking technologies.
What is the difference between pilot research and exploratory research?
Pilot research is a preliminary part of a later study to find out if your research design works
Explorative research is a stand alone study and has its own explorative purpose which can lead to other kinds of studies.
Why do you put quotation marks around keywords when doing a search?
This will find search results with the exact phrase in quotation marks. For example, if you search for "the king of France" you will get results with the exact phrase the king of France.Leaving the quotation marks off will allow the search engine to look for links for each individual word. That way, you will get results for anything that has France, king, of and the somewhere in the web page.
What are the types of service research?
Quantitative research is associated with positivist/postpositivist paradigm. Qualitative research is the approach usually associated with the social constructive paradigm. The pragmatic approach or mixed methods use methods which appear best suited to the research problem.
Best describes the purpose of market research?
1)What is the purpose of marketing research
Marketing research can help a business do one or more of the following:
Gain a more detailed understanding of consumers' needs - marketing research can help firms to discover consumers' opinions on a huge range of issues, e.g., views on products' prices, packaging, recent advertising campaigns
Reduce the risk of product/business failure - there is no guarantee that any new idea will be a commercial success, but accurate and up-to-date information on the market can help a business make informed decisions, hopefully leading to products that consumers want in sufficient numbers to achieve commercial success.
Forecast future trends - marketing research can not only provide information regarding the current state of the market but it can also be used to anticipate future customer needs. Firms can then make the necessary adjustments to their product portfolios and levels of output in order to remain successful.
2) Why do businesses need accurate and up-to-date information?
To undertake marketing effectively, businesses need information - information about customer wants, market demand, competition, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment, characterised by frequent:
Changes in technology - enabling new products and new production processes (e.g. the growth of digital study products like this toolkit which are reducing demand for printed textbooks)
Changes in consumer tastes - meaning that the demand for some products will decline, whilst others will grow more popular (e.g. increased demand for activity-related holidays at the expense of mass-market beach holidays)
Changes in the product ranges of competitors - the introduction of new rival products, or changes in pricing policies can greatly influence the demand for a product (e.g. the introduction of the Microsoft X-Box - which has challenged Sony's PlayStation 2)
Changes in economic conditions - an improvement or worsening of the economic climate will have an impact on incomes on a national or regional level. Different products may be affected differently e.g. luxuries v necessities etc
3) What was the purpose for doing the research?The first question that should be asked examines the reasons the research was undertaken. For studies produced by market research firms one might believe their main purpose for doing research is to generate revenue. While it is certainly true that a profit motive exists, it would be a mistake to conclude that this is the main purpose of their research. More likely, the purpose of a market research company's report is to conduct good research that people want to buy. Producing poor quality reports only leads to lower revenue as buyers become less satisfied with work produced by the market research company and refuse to purchase additional reports.Research created by non-research companies is more likely to have an ulterior motive. One sign that the quality of research is questionable is when a research report appears to paint a nearly perfect picture of an industry, company or product. In such cases it is highly likely that the main purpose for doing the research is to support promotional efforts and not to produce quality information. Research designed strictly as a promotional piece invariably leads to bias in research design. Such reports often are constructed in ways that, intentionally or unintentionally, contain elements, such as a poorly designed survey questions or a poorly chosen group of respondents, that help sway results in the favor of researcher (e.g., own company) or a group related to the researcher (e.g., members of industry association).
While by itself the answer to this first question is not automatically indicative of poor research, an issue arising here should make the answers to the following questions that much more important
Marketing research techniques come in many forms, including:
- Ad Tracking - periodic or continuous in-market research to monitor a brand's performance using measures such as brand awareness, brand preference, and product usage. (Young, 2005)
- Advertising Research - used to predict copy testing or track the efficacy of advertisements for any medium, measured by the ad's ability to get attention, communicate the message, build the brand's image, and motivate the consumer to purchase the product or service. (Young, 2005)
YEADS
- Brand equity research - how favorably do consumers view the brand?
- Brand name testing - what do consumers feel about the names of the products?
- Commercial eye tracking research - examine advertisements, package designs, websites, etc by analyzing visual behavior of the consumer
- Concept testing - to test the acceptance of a concept by target consumers
- Coolhunting - to make observations and predictions in changes of new or existing cultural trends in areas such as fashion, music, films, television, youth culture and lifestyle
- Buyer decision processes research - to determine what motivates people to buy and what decision-making process they use
- Copy testing - predicts in-market performance of an ad before it airs by analyzing audience levels of attention, brand linkage, motivation, entertainment, and communication, as well as breaking down the ad's flow of attention and flow of emotion. (Young, p 213)
- Customer satisfaction research - quantitative or qualitative studies that yields an understanding of a customer's of satisfaction with a transaction
- Demand estimation - to determine the approximate level of demand for the product
- Distribution channel audits - to assess distributors' and retailers' attitudes toward a product, brand, or company
- Internet strategic intelligence - searching for customer opinions in the Internet: chats, forums, web pages, blogs... where people express freely about their experiences with products, becoming strong "opinion formers"
- Marketing effectiveness and analytics - Building models and measuring results to determine the effectiveness of individual marketing activities.
- Mystery shopping - An employee or representative of the market research firm anonymously contacts a salesperson and indicates he or she is shopping for a product. The shopper then records the entire experience. This method is often used for quality control or for researching competitors' products.
- Positioning research - how does the target market see the brand relative to competitors? - what does the brand stand for?
- Price elasticity testing - to determine how sensitive customers are to price changes
- Sales forecasting - to determine the expected level of sales given the level of demand. With respect to other factors like Advertising expenditure, sales promotion etc.
- Segmentation research - to determine the demographic, psychographic, and behavioral characteristics of potential buyers
- Online panel - a group of individual who accepted to respond to marketing research online
- Store audit - to measure the sales of a product or product line at a statistically selected store sample in order to determine market share, or to determine whether a retail store provides adequate service
- Test marketing - a small-scale product launch used to determine the likely acceptance of the product when it is introduced into a wider market
- Viral Marketing Research - refers to marketing research designed to estimate the probability that specific communications will be transmitted throughout an individuals Social Network. Estimates of Social Networking Potential (SNP) are combined with estimates of selling effectiveness to estimate ROI on specific combinations of messages and media.
All of these forms of marketing research can be classified as either problem-identification research or as problem-solving research.
A company collects primary research by gathering original data. Secondary research is conducted on data published previously and usually by someone else. Secondary research costs far less than primary research, but seldom comes in a form that exactly meets the needs of the researcher.
A similar distinction exists between exploratory research and conclusive research. Exploratory research provides insights into and comprehension of an issue or situation. It should draw definitive conclusions only with extreme caution. Conclusive research draws conclusions: the results of the study can be generalized to the whole population
Exploratory research is conducted to explore a problem to get some basic idea about the solution at the preliminary stages of research. It may serve as the input to conclusive research. Exploratory research information is collected by focus group interviews, reviewing literature or books, discussing with experts, etc. This is unstructured and qualitative in nature. If a secondary source of data is unable to serve the purpose, a convenience sample of small size can be collected. Conclusive research is conducted to draw some conclusion about the problem. It is essentially, structured and quantitative research, and the output of this research is the input to management information systems (MIS).
Exploratory research is also conducted to simplify the findings of the conclusive or descriptive research, if the findings are very hard to interpret for the marketing manager
Marketing research methodsMethodologically, marketing research uses the following types of research designs:[1]Based on questioning:
- Qualitative marketing research - generally used for exploratory purposes - small number of respondents - not generalizable to the whole population - statistical significance and confidence not calculated - examples include focus groups, in-depth interviews, and projective techniques
- Quantitative marketing research - generally used to draw conclusions - tests a specific hypothesis - uses random sampling techniques so as to infer from the sample to the population - involves a large number of respondents - examples include surveys and questionnaires. Techniques include choice modelling, maximum difference preference scaling, and covariance analysis.
Does Google give accurate source information?
yes google usually tells you everything true about back then and science but stuff about famous people are not always true the Internet can lie but google cant
Describe the hallmarks of scientific research?
The hallmarks or main distinguishing characteristics of scientific research may be listed follows:
- Purposiveness
- Rigor
- Testability
- Replicability
- Precision and Confidence
- Objectivity
- Generalizability
- Parsimony
Why is defining the problem the most important step in marketing research?
I will try to answer this question. When you define a marketing research problem you are trying to reduce the outcome of an answer. The question of course when you speak about "marketing research" is how can I target more customers that I can sell my product to. You are looking for specific answers such as: "What type of soda do all foreign born males between the ages of 25-35 drink?" This is defining the problem. What do you consider foreign born males? What constitutes soda? ETC.
This is important because companies and sales organization attempt to "target" their market instead of taking a shotgun approach. The process is to first make sure any information you obtain is credible and from a reputable organization. Then break down your problem and pick apart any inconsistencies you may see within you research project. Good luck
It's probably similar to the difference between qualitative and quantitative analysis. Qualitative analysis (and research) looks at what is there, quantitative analysis (an presumably research) actually measures how much is there. Since all modern science is based on exeriment (and measurement), I'm not sure how you can do realistic qualitative research.
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What are the disadvantages of desk research?
* If you were an organisation carrying out a big sample it will be expensive and time consuming to conduct and analyse. * There could be a lot of confusion on a big scale within the question on how you portray them and how the public interprets it. * The research that will be conducted might not be appropriate for a long term use.
Why do kids need to be careful when using the Internet for research?
there are things that u can look up that are not appropriate for kids.
Why do companies carry out market research?
To know more about their market, competitors, potential future clients, etc.
What can you use to do research besides the internet?
Libraries (and book stores) contain books and periodicals which can be used to do research. There is also such a thing as original research; you can find things out for yourself, in addition to finding out what other people have already found out and published. Exactly what kind of research you need to do will depend upon what kind of subject you are researching.
How do you do qualitative research?
Generally speaking, qualitative research seeks opinions - rate product X from 1 to 5 for (some aspect of it), while quantitative research seeks use/frequency - do you use product X. Quantitative research asks people who they will vote for, qualitative research askes them why they will vote that way.
Is qualitative research same as experimental research?
No, it is not the same. Qualitative research is usually seen as the opposite of quantitative research, of which experimental research is a type of.
Qualitative research deals with words, concepts and themes - often answering 'why - questions. It leads to better understanding of life experiences and is holistic in nature. Information is collected through individual or group (focus group) interviews, observation and unstructured observation. Information is analysed through interpretation and the findings is often unique to a specific context in specific time and not supposed to be generalized to other contexts.
Quantitative research is based on logical positivism with strict rules. It usually deals with numbers and statistics. The research is supposed to be as objective a possible and the findings to be true in all contexts. Within this family of research experimental research is objective, systematic, controlled investigation to examine probability and causibility among selected independent and dependent variables for the purpose of predicting and controlling.
Differentiate between an Internet and the Internet?
Neither is more correct, it depends on whether you are talking about the Internet as a proper noun (Internet) or as an improper noun (internet). The proper noun usage would be correct if you where talking about the Internet as a unique object, in the same way you capitalise "Washington DC" but not "city".
From what television program was the term spam derived?
The name was used in the TV show Monty Python. But that is not the origin of the word which refers to a joining of the words 'spiced and ham' and is a canned precooked meat product
What are some interesting things to do online?
The Best thing by far is videodownloader.net
also go on twitter,myspace,facebook,gmail,youtube and igoogle. (i have them all so i am talkin from experience ;)
Is everybody allowed access to the Internet?
Yes any one can accesss the internet. And as well as anyone can get the ip - address by giving the domain name from the following links
