1. Needs, Wants and Demands

The most basic concept here is the human needs, human needs are nothing but state of felt deprivation, this include physical, social and individual needs.

The form which human needs take are called as wants, these are shaped by culture and individual personality, for instance and Indian when he feels hungry he would look for a road side, whereas a person in US would look for a Burger or McDonald.

When a need is backed by buying power it becomes demand.

2. Marketing offering (products, services and Experience:

"

Market offerings are some combination of products, services, information, or experiences offered to a market to satisfy a need or want."

Now, more and more marketers have realized the importance of brand experiences

for consumers. Paying more attention to the specific products than to the benefits and experience produced by these products, marketers or sellers easily suffer from Marketing Myopia.

They are so obsessed with their products that focus only on existing wants and lose sight of underlying customer real

need Marketing Myopia is the mistake of paying more attention to the specific products a company offers than to the benefits and experiences produced by these products.

We always need an oven or something to bake bread but we now really want a user-friendly,

energy-saving,

and inexpensive oven that can be arranged in our kitchen with limited room. We do not like the big oven fueled by gas that used decades ago.
"Smart marketers look beyond the attributes of the products and service they sell.

By orchestrating several services and products, they create brand experiences for consumers.

3. Value and satisfaction

Consumers usually face a broad array of products and services that might satisfy a given need. How do they choose among these many market offerings? Customers form expectations about the value and satisfaction that various market offerings will deliver and buy accordingly. Satisfied customers buy again and tell others about their good experiences. Dissatisfied customers often switch to competitors and disparage the product to others.

Marketers must be careful to set the right level of expectations. If they set expectations too low, they may satisfy those who buy but fail to attract enough buyers. If they set expectations too high, buyers will be disappointed. Customer value and customer satisfaction are key building blocks for developing and managing customer relationships

4. Exchanges and Relationship

Marketing occurs when people decide to satisfy needs and wants through exchange relationships. Exchange is the act of obtaining a desired object from someone by offering something in return. In the broadest sense, the marketer tries to bring about a response to some market offering. The response may be more than simply buying or trading products and services.

Marketing consists of actions taken to build and maintain desirable exchange relationships with target audiences involving a product, service, idea, or other object. Beyond simply attracting new customers and creating transactions, companies want to retain customers and grow their businesses. Marketers want to build strong relationships by consistently delivering superior customer value

5. Markets

The concepts of exchange and relationships lead to the concept of a market. A market is the set of actual and potential buyers of a product or service. These buyers share a particular need or want that can be satisfied through exchange relationships.

Marketing means managing markets to bring about profitable customer relationships. However, creating these relationships takes work. Sellers must search for buyers, identify their needs, design good market offerings, set prices for them, promote them, and store and deliver them. Activities such as consumer research, product development, communication, distribution, pricing, and service are core marketing activities.

Abu

Baker.

i dont know but u can temporarily lock it

You can't temporarily it lock your yahoo account without password.

when you trying to temporarily delete your account it will ask you for

your password as your Identity,so you cant temporarily lock your account.

Hope this help you

1. Login to you Yahoo mail

2. When you are at the list with all your mail's- next to all the mail's there is going to be a box that is called

4. Then it will say: Play Sound Alerts:

• For Incoming Chats
• Do not play a sound

• Mail Options
• Help

• Send Feedback

You will have to click

• Mail Options

5. Then it will show all this

Message Ordering:

(default) Descending by date (new messages appear at top)

Ascending by date (new messages appear at bottom)

Messages/results per page:

Show 10 messages/results on each pageShow 25 messages/results on each pageShow 50 messages/results on each pageShow 100 messages/results on each pageShow 200 messages/results on each pageShow 500 messages/results on each page

When sending messages:

Save a copy of the message in the Sent folder

After moving/deleting message:

Show the next message

Go back to the original folder

Mode:

Compose messages as color and graphics

Compose messages as plain text

Home Country (when sending text messages):

United StatesCanadaIndiaPhilippinesIndonesiaMalaysiaThailandVietnam

Shortcuts:

When reading messages, underline

Email addresses

Phone numbers

Calendar events

Places

Interesting picks

Some additional shortcuts can be disabled from within the message reading window

6. Click: Messages/results per page- it will show by you: Messages/results per page:Show 10 messages/results on each pageShow 25 messages/results on each pageShow 50 messages/results on each pageShow 100 messages/results on each pageShow 200 messages/results on each pageShow 500 messages/results on each page

change it to 500 pages per page.

7. Then go back to your mail

8. then go down and click check all then delete.

Here's how to change your Yahoo! password from within Yahoo! Messenger:

1. Click the Messenger menu and select My Account Info. The Sign in to Yahoo! window opens.

2. Enter your current password in the Password field and click Sign In. The Account Info page opens.

3. Click Change your password. The "Change your Yahoo! Password" window opens.

4. Enter your current password in the Enter your Current Password field.

5. Enter your new password in the Choose a New Password field.

6. In the Confirm your New Password field, confirm your new password by entering it again.

7. Click Save to put your new password into effect. You'll see a message that says you've successfully chosen a new password.

8. Click Continue. You'll be asked to review account sign-in settings. Make any updates to this information that you would like.

9. Click Continue again. You'll be returned to the Account Info page.

10. When you're done, be sure to click Finished.

Article Source from:

Change Your Yahoo Password Easily by Firefox Password Recovery

(You can google search for : Smartkey Firefox Password Recovery )

The next part of the set up will be to configure Thunderbird. Open Thinderbird and go to File > New > Account... Next select "Gmail", click next and enter your name and gmail address(note: you do not have to enter the "@gmail.com" part of the address just your username). Click next and you should come to a summary and an option that you can select if you want to download all of your gmail messages. Select the option if you wish and click "Finish" . You will then be asked to enter your gmail.com password, but note that you can select an option to remember your password otherwise you will have to enter the password everytime you send and receive mail. So select that option if you wish and hit enter.

If you followed all the steps correctly you should be done. Now all you have to do is test it by sending an email to your yahoo email address.

Answer

To configure the gmail with the mozilla thinder bird visit http://mail.Google.com/support/bin/answer.py?hl=en&answer=77662